Your best accounts share a profile. We use advanced data modelling to identify the companies that match it, then reach them with precision before your competitors do. Scientifically precise expansion, not broad reach.
Your best customers share characteristics. They sit in certain industries, operate at a particular company size, use specific technologies and show buying behaviours that set them apart. The challenge is identifying the other companies that match those same characteristics before your competitors reach them.
Squaristic Lookalike Marketing analyses your highest value accounts and builds precision audience models that identify companies sharing the same firmographic, technographic and behavioural profile. We then target those audiences with highly relevant campaigns that replicate the success you have already had.
This is not broad reach targeting. It is scientifically precise expansion. You reach the right type of company, in the right market context, with the right message, based on proven evidence of what your ideal buyer looks like.
Set the profile of your highest value accounts and watch the matched lookalike audience across our network update live. This is the precision that broad targeting can never give you.
Six steps from your best customers to a lookalike audience that converts.
We analyse your best performing customer accounts across firmographic attributes, technographic data, purchase behaviour and engagement patterns.
Lookalike audiences go live across content syndication, email, display and intent-driven channels, with messaging designed to resonate with that exact profile and results measured against your existing acquisition benchmarks.
Targeting companies that match your best customers produces leads that are inherently more likely to convert than broadly targeted audiences.
Enter new verticals, geographies or company size segments with confidence by targeting accounts that mirror your existing customer base.
Leads arrive at sales with a higher baseline of relevance, cutting the time spent on qualification and disqualification.
Audiences are built on real customer data rather than assumed personas, making targeting decisions defensible and commercially grounded.
More precise targeting means a higher proportion of your budget reaches companies genuinely likely to become customers.
The profiling process surfaces insights about your ideal customer that inform strategy, product positioning and sales approach.
Best for B2B organisations with enough customer data to build a meaningful ICP model and the ambition to grow past their current addressable market.
Expanding into new accounts or geographies by targeting companies that match their highest value existing customers.
Having proven product-market fit and needing a systematic, data-driven approach to scaling their addressable market.
Improving lead quality and cost per qualified opportunity by replacing broad targeting with precision ICP matched outreach.
Building data-driven audience strategies for B2B technology clients with a lookalike modelling capability.
Partner with Squaristic and get a clear, data-driven plan for revenue-qualified pipeline growth.
Book a Free Pipeline Assessment →